MindfulSpace
MindfulSpace needed to grow their user base and increase app downloads in a crowded wellness market.
We developed a 12-week campaign featuring 15 wellness creators sharing their daily mindfulness routines. Content focused on real user experiences, not product pitches.
15 creators in wellness, mental health, and personal development
5.1M impressions, 89K engagements, 28K app downloads, 210% increase in organic installs
Storytelling over selling. By letting creators share authentic experiences, we built trust that translated directly to downloads.